13 Oct Copywriting (Content Creation)
Copywriting is a process of creating written content in the forms of articles, slogans or texts used for marketing purposes. It usually is a part of a search engine optimisation (SEO) strategy or in general Internet marketing and public relations. One hires a copywriter who based on the client’s brief creates marketing texts.
Copywriting is a part of content creation concept along with graphics, illustration, photography or in modern days digital art.« Back to Glossary Index