{"id":22313,"date":"2023-04-14T17:09:39","date_gmt":"2023-04-14T15:09:39","guid":{"rendered":"http:\/\/miroslavo.com\/google-ads\/"},"modified":"2025-11-26T00:36:15","modified_gmt":"2025-11-25T22:36:15","slug":"sprava-ppc-reklam-google-ads","status":"publish","type":"page","link":"https:\/\/www.miroslavo.com\/cs\/sprava-ppc-reklam-google-ads\/","title":{"rendered":"Spr\u00e1va reklam Google"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"22313\" class=\"elementor elementor-22313 elementor-20723\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-hze9atn elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"hze9atn\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a555dcb\" data-id=\"a555dcb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e21672 elementor-widget elementor-widget-heading\" data-id=\"1e21672\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">#1 Reklamy Google  <br>Slu\u017eby v oblasti \u0159\u00edzen\u00ed  <br>pro nen\u00e1ro\u010dn\u00e9 zna\u010dky a firmy<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d4d904c elementor-widget elementor-widget-spacer\" data-id=\"d4d904c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-davsyr2 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"davsyr2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-c78a63e\" data-id=\"c78a63e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ec4bf7b elementor-widget elementor-widget-heading\" data-id=\"ec4bf7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Co d\u011bl\u00e1me<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-12c9d10 elementor-widget elementor-widget-heading\" data-id=\"12c9d10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Spr\u00e1va reklam Google<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37d2e0b elementor-widget elementor-widget-text-editor\" data-id=\"37d2e0b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nab\u00edz\u00edme celou \u0159adu \u0159e\u0161en\u00ed Google Ads, kter\u00e1 nekon\u010d\u00ed pouze u v\u00fdsledk\u016f vyhled\u00e1v\u00e1n\u00ed, ale tak\u00e9 u zobrazov\u00e1n\u00ed reklam, videoreklamy a mnoha dal\u0161\u00edch. Tato platforma m\u00e1 co nab\u00eddnout ka\u017ed\u00e9mu podniku, kter\u00fd m\u00e1 jasn\u00fd c\u00edl. Nedoporu\u010duje se podnik\u016fm, kter\u00e9 nemaj\u00ed jasno ve sv\u00e9 nab\u00eddce.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f5f1421 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f5f1421\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7b0f40a\" data-id=\"7b0f40a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-752b1aa elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"752b1aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-search\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h5 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tVyhled\u00e1v\u00e1n\u00ed reklam\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h5>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tZvy\u0161te viditelnost sv\u00e9 zna\u010dky a zvy\u0161te c\u00edlenou n\u00e1v\u0161t\u011bvnost pomoc\u00ed na\u0161ich odborn\u011b vytvo\u0159en\u00fdch reklam ve vyhled\u00e1v\u00e1n\u00ed, kter\u00e9 jsou p\u0159izp\u016fsobeny tak, aby v\u00e1s um\u00edstily na p\u0159edn\u00ed m\u00edsta ve v\u00fdsledc\u00edch vyhled\u00e1v\u00e1n\u00ed, kdy\u017e va\u0161i z\u00e1kazn\u00edci aktivn\u011b hledaj\u00ed va\u0161e produkty nebo slu\u017eby.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8c41b3 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"d8c41b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-photo-video\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h5 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tVideoreklamy\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h5>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tZaujm\u011bte sv\u00e9 publikum a vypr\u00e1v\u011bjte p\u0159\u00edb\u011bh sv\u00e9 zna\u010dky pomoc\u00ed na\u0161ich poutav\u00fdch a vysoce kvalitn\u00edch videoreklam, kter\u00e9 jsou navr\u017eeny tak, aby vyvolaly trval\u00fd dojem a emocion\u00e1ln\u011b spojily div\u00e1ky na r\u016fzn\u00fdch platform\u00e1ch.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb12788 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"eb12788\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-shopping-cart\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h5 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tN\u00e1kupn\u00ed reklamy\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h5>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tMaximalizujte prodej v e-shopu a prezentujte sv\u00e9 produkty p\u0159\u00edmo z\u00e1jemc\u016fm o koupi pomoc\u00ed na\u0161ich n\u00e1kupn\u00edch reklam, kter\u00e9 z\u00e1kazn\u00edk\u016fm nab\u00edzej\u00ed bezprobl\u00e9mov\u00fd a vizu\u00e1ln\u011b atraktivn\u00ed zp\u016fsob, jak objevit a koupit to, co nab\u00edz\u00edte.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-48ccc0f elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-view-default elementor-position-block-start elementor-mobile-position-block-start elementor-widget elementor-widget-icon-box\" data-id=\"48ccc0f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-tv\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h5 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\tZobrazen\u00ed reklamy\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h5>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tZlep\u0161ete svou online prezentaci a oslovte \u0161ir\u0161\u00ed publikum pomoc\u00ed na\u0161ich vizu\u00e1ln\u011b p\u016fsobiv\u00fdch reklam, kter\u00e9 jsou strategicky um\u00edst\u011bny na relevantn\u00edch webov\u00fdch str\u00e1nk\u00e1ch, aby upoutaly pozornost a vyvolaly z\u00e1jem o va\u0161i zna\u010dku.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-g5w53uo elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"g5w53uo\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ffe1e4b\" data-id=\"ffe1e4b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-47acc4e elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"47acc4e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8f2233b\" data-id=\"8f2233b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dc5c9ed elementor-widget elementor-widget-image\" data-id=\"dc5c9ed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1440\" height=\"960\" src=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/11\/copywriting-illustration.jpg\" class=\"attachment-full size-full wp-image-33795\" alt=\"\" srcset=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/11\/copywriting-illustration.jpg 1440w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/11\/copywriting-illustration-1000x667.jpg 1000w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/11\/copywriting-illustration-768x512.jpg 768w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/11\/copywriting-illustration-600x400.jpg 600w\" sizes=\"(max-width: 1440px) 100vw, 1440px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3e8511e\" data-id=\"3e8511e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f9ce724 elementor-widget elementor-widget-heading\" data-id=\"f9ce724\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">01.<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68b6703 elementor-widget elementor-widget-heading\" data-id=\"68b6703\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">V\u00fdzkum kl\u00ed\u010dov\u00fdch slov<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-40a784d elementor-widget elementor-widget-text-editor\" data-id=\"40a784d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pr\u016fzkum kl\u00ed\u010dov\u00fdch slov je z\u00e1kladem ka\u017ed\u00e9 \u00fasp\u011b\u0161n\u00e9 placen\u00e9 reklamn\u00ed kampan\u011b. Zahrnuje identifikaci a v\u00fdb\u011br <b>nejrelevantn\u011bj\u0161\u00edch a nejv\u00fdkonn\u011bj\u0161\u00edch kl\u00ed\u010dov\u00fdch slov,<\/b> kter\u00e1 odpov\u00eddaj\u00ed va\u0161im obchodn\u00edm c\u00edl\u016fm. Pe\u010dliv\u00e1 strategie kl\u00ed\u010dov\u00fdch slov zajist\u00ed, \u017ee se va\u0161e reklamy zobraz\u00ed spr\u00e1vn\u00e9mu publiku ve spr\u00e1vn\u00fd \u010das, a maximalizuje tak \u0161ance na p\u0159il\u00e1k\u00e1n\u00ed potenci\u00e1ln\u00edch z\u00e1kazn\u00edk\u016f. Efektivn\u00ed pr\u016fzkum kl\u00ed\u010dov\u00fdch slov zahrnuje pochopen\u00ed c\u00edlov\u00e9 skupiny, anal\u00fdzu konkurence a sledov\u00e1n\u00ed trend\u016f v oboru.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-b0eb047 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b0eb047\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-537e7a8\" data-id=\"537e7a8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fb8db63 elementor-widget elementor-widget-image\" data-id=\"fb8db63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"4368\" height=\"2463\" src=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/04\/google-ads-management-miroslavo.png\" class=\"attachment-full size-full wp-image-27299\" alt=\"\" srcset=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/04\/google-ads-management-miroslavo.png 4368w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/04\/google-ads-management-miroslavo-600x338.png 600w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/04\/google-ads-management-miroslavo-1000x564.png 1000w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/04\/google-ads-management-miroslavo-768x433.png 768w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/04\/google-ads-management-miroslavo-1536x866.png 1536w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/04\/google-ads-management-miroslavo-2048x1155.png 2048w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/04\/google-ads-management-miroslavo-700x395.png 700w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/04\/google-ads-management-miroslavo-539x303.png 539w\" sizes=\"(max-width: 4368px) 100vw, 4368px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-b94d382\" data-id=\"b94d382\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2178c6c elementor-widget elementor-widget-heading\" data-id=\"2178c6c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">02.<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fcae5ec elementor-widget elementor-widget-heading\" data-id=\"fcae5ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Nastaven\u00ed reklam Google<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc72ce2 elementor-widget elementor-widget-text-editor\" data-id=\"cc72ce2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Nastaven\u00ed Google Ads je kl\u00ed\u010dov\u00fdm krokem p\u0159i spu\u0161t\u011bn\u00ed \u00fasp\u011b\u0161n\u00e9 online reklamn\u00ed kampan\u011b. Za\u010dn\u011bte vytvo\u0159en\u00edm \u00fa\u010dtu Google Ads a zad\u00e1n\u00edm \u00fadaj\u016f o sv\u00e9 firm\u011b. Zvolte typ kampan\u011b odpov\u00eddaj\u00edc\u00ed va\u0161im c\u00edl\u016fm, vyberte c\u00edlovou skupinu na z\u00e1klad\u011b demografick\u00fdch \u00fadaj\u016f a chov\u00e1n\u00ed a prove\u010fte d\u016fkladn\u00fd pr\u016fzkum kl\u00ed\u010dov\u00fdch slov. Vytvo\u0159te p\u0159esv\u011bd\u010div\u00fd reklamn\u00ed text s poutav\u00fdmi titulky a popisy, stanovte rozpo\u010det a rozhodn\u011bte o strategii nab\u00eddky. Vyu\u017e\u00edvejte roz\u0161\u00ed\u0159en\u00ed reklamy pro poskytov\u00e1n\u00ed dal\u0161\u00edch informac\u00ed a implementujte sledov\u00e1n\u00ed konverz\u00ed pro m\u011b\u0159en\u00ed \u00fasp\u011b\u0161nosti kampan\u011b. Toto pe\u010dliv\u00e9 nastaven\u00ed zaji\u0161\u0165uje, \u017ee va\u0161e reklamy \u00fa\u010dinn\u011b oslov\u00ed c\u00edlovou skupinu a budou na ni p\u016fsobit.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1ee83ff elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1ee83ff\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-539edb2\" data-id=\"539edb2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d6910a elementor-widget elementor-widget-image\" data-id=\"1d6910a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1386\" height=\"1034\" src=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/01\/google-analytics-4-setup-service.png\" class=\"attachment-full size-full wp-image-27213\" alt=\"\" srcset=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/01\/google-analytics-4-setup-service.png 1386w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/01\/google-analytics-4-setup-service-600x448.png 600w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/01\/google-analytics-4-setup-service-1000x746.png 1000w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/01\/google-analytics-4-setup-service-768x573.png 768w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/01\/google-analytics-4-setup-service-700x522.png 700w\" sizes=\"(max-width: 1386px) 100vw, 1386px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c7ccd91\" data-id=\"c7ccd91\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-92082c9 elementor-widget elementor-widget-heading\" data-id=\"92082c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">03.<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5597360 elementor-widget elementor-widget-heading\" data-id=\"5597360\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Konverze a sledov\u00e1n\u00ed<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e418ec4 elementor-widget elementor-widget-text-editor\" data-id=\"e418ec4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pro nastaven\u00ed Google Ads je z\u00e1sadn\u00ed implementace sledov\u00e1n\u00ed konverz\u00ed prost\u0159ednictv\u00edm slu\u017eby Google Analytics 4. Tato funkce umo\u017e\u0148uje m\u011b\u0159it \u00fasp\u011b\u0161nost kampan\u00ed sledov\u00e1n\u00edm konkr\u00e9tn\u00edch akc\u00ed, kter\u00e9 u\u017eivatel\u00e9 provedou po kliknut\u00ed na reklamu. Poskytuje cenn\u00e9 informace o efektivit\u011b v\u00fddaj\u016f na reklamu a umo\u017e\u0148uje optimalizovat akce, kter\u00e9 jsou pro va\u0161e podnik\u00e1n\u00ed nejd\u016fle\u017eit\u011bj\u0161\u00ed, a\u0165 u\u017e jde o n\u00e1kupy, registrace nebo jin\u00e9 po\u017eadovan\u00e9 v\u00fdsledky. Sledov\u00e1n\u00ed konverz\u00ed je kompas, kter\u00fd \u0159\u00edd\u00ed va\u0161i strategii a zaji\u0161\u0165uje, \u017ee se va\u0161e reklamn\u00ed \u00fasil\u00ed prom\u00edtne do hmatateln\u00fdch v\u00fdsledk\u016f.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-20af8f2 elementor-section-content-middle elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"20af8f2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f9b70e7\" data-id=\"f9b70e7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-29794be elementor-widget elementor-widget-image\" data-id=\"29794be\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"750\" src=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/11\/a5695e8b3f1ef165d3576bb89097ff38.png\" class=\"attachment-full size-full wp-image-33792\" alt=\"\" srcset=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/11\/a5695e8b3f1ef165d3576bb89097ff38.png 1000w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/11\/a5695e8b3f1ef165d3576bb89097ff38-768x576.png 768w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2023\/11\/a5695e8b3f1ef165d3576bb89097ff38-600x450.png 600w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-e4c0406\" data-id=\"e4c0406\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1d0735a elementor-widget elementor-widget-heading\" data-id=\"1d0735a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h6 class=\"elementor-heading-title elementor-size-default\">04.<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29d191a elementor-widget elementor-widget-heading\" data-id=\"29d191a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Kreativita a kop\u00edrov\u00e1n\u00ed<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3165540 elementor-widget elementor-widget-text-editor\" data-id=\"3165540\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Pro efektivn\u00ed reklamy Google je z\u00e1sadn\u00ed vytvo\u0159it p\u0159esv\u011bd\u010divou kreativu a kopii. Obsah reklamy by m\u011bl b\u00fdt poutav\u00fd, stru\u010dn\u00fd a v souladu s va\u0161\u00ed zna\u010dkou. Vytv\u00e1\u0159ejte poutav\u00e9 titulky a popisy, kter\u00e9 zaujmou va\u0161i c\u00edlovou skupinu. Pro zv\u00fd\u0161en\u00ed vizu\u00e1ln\u00ed atraktivity pou\u017eijte vysoce kvalitn\u00ed vizu\u00e1ly nebo videa. P\u0159izp\u016fsobte sd\u011blen\u00ed pot\u0159eb\u00e1m u\u017eivatel\u016f a zd\u016frazn\u011bte jedine\u010dn\u00e9 prodejn\u00ed v\u00fdhody. Pravideln\u011b testujte a upravujte kreativn\u00ed prvky, abyste optimalizovali v\u00fdkon. V dynamick\u00e9m prost\u0159ed\u00ed online reklamy jsou poutav\u00fd text a vizu\u00e1ln\u00ed str\u00e1nka kl\u00ed\u010dem k upout\u00e1n\u00ed pozornosti a podpo\u0159e akce u\u017eivatele.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cc4a722 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cc4a722\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-42cd8fd\" data-id=\"42cd8fd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-429558a elementor-widget elementor-widget-text-editor\" data-id=\"429558a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Odemkn\u011bte obchodn\u00ed \u00fasp\u011bch s MIROSLAVO\u00ae Marketing, va\u0161\u00edm specialistou na Google Ads<\/h2><p>V\u00fdb\u011br spr\u00e1vn\u00e9ho spr\u00e1vce Google Ads je kl\u00ed\u010dov\u00fd pro to, aby va\u0161e podnik\u00e1n\u00ed dos\u00e1hlo nov\u00fdch v\u00fd\u0161in. Spole\u010dnost MIROSLAVO\u00ae Marketing, certifikovan\u00e1 v oblasti Google Ads Search a Google Analytics, p\u0159in\u00e1\u0161\u00ed v\u00edce ne\u017e 15 let prov\u011b\u0159en\u00fdch zku\u0161enost\u00ed v oblasti marketingu.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-94f1f7a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"94f1f7a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-726aba4\" data-id=\"726aba4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-629b948 elementor-widget elementor-widget-image\" data-id=\"629b948\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1180\" height=\"910\" src=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2024\/03\/google-ads-certification-miroslav-stiburek-1.png\" class=\"attachment-large size-large wp-image-37944\" alt=\"\" srcset=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2024\/03\/google-ads-certification-miroslav-stiburek-1.png 1180w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2024\/03\/google-ads-certification-miroslav-stiburek-1-1000x771.png 1000w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2024\/03\/google-ads-certification-miroslav-stiburek-1-768x592.png 768w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2024\/03\/google-ads-certification-miroslav-stiburek-1-600x463.png 600w\" sizes=\"(max-width: 1180px) 100vw, 1180px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f3a6600\" data-id=\"f3a6600\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-657a51f elementor-widget elementor-widget-image\" data-id=\"657a51f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1182\" height=\"912\" src=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2024\/03\/google-analytics-certification-miroslav-stiburek.png\" class=\"attachment-large size-large wp-image-37947\" alt=\"\" srcset=\"https:\/\/www.miroslavo.com\/wp-content\/uploads\/2024\/03\/google-analytics-certification-miroslav-stiburek.png 1182w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2024\/03\/google-analytics-certification-miroslav-stiburek-1000x772.png 1000w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2024\/03\/google-analytics-certification-miroslav-stiburek-768x593.png 768w, https:\/\/www.miroslavo.com\/wp-content\/uploads\/2024\/03\/google-analytics-certification-miroslav-stiburek-600x463.png 600w\" sizes=\"(max-width: 1182px) 100vw, 1182px\" title=\"\">\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-94416d2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"94416d2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ee6fe43\" data-id=\"ee6fe43\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-42a9593 elementor-widget elementor-widget-spacer\" data-id=\"42a9593\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f124025 elementor-widget elementor-widget-heading\" data-id=\"f124025\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Kolik stoj\u00ed spr\u00e1va reklam Google?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3006d65 uael-align-price-list-left uael-price-list__link-complete-no uael-pricelist-stack-mobile uael-price-list-shape-custom elementor-widget elementor-widget-uael-price-list\" data-id=\"3006d65\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;pricelist_overall_align&quot;:&quot;left&quot;,&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;pricelist_image_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0,&quot;sizes&quot;:[]},&quot;pricelist_image_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;pricelist_image_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;list_padding&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;list_padding_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;list_padding_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;pricelist_title_margin&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;10&quot;,&quot;right&quot;:&quot;10&quot;,&quot;bottom&quot;:&quot;10&quot;,&quot;left&quot;:&quot;10&quot;,&quot;isLinked&quot;:true},&quot;pricelist_title_margin_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;pricelist_title_margin_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;pricelist_desc_margin&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;10&quot;,&quot;right&quot;:&quot;10&quot;,&quot;bottom&quot;:&quot;10&quot;,&quot;left&quot;:&quot;10&quot;,&quot;isLinked&quot;:true},&quot;pricelist_desc_margin_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;pricelist_desc_margin_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;pricelist_price_margin&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;10&quot;,&quot;right&quot;:&quot;10&quot;,&quot;bottom&quot;:&quot;10&quot;,&quot;left&quot;:&quot;10&quot;,&quot;isLinked&quot;:true},&quot;pricelist_price_margin_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;pricelist_price_margin_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;top&quot;:&quot;&quot;,&quot;right&quot;:&quot;&quot;,&quot;bottom&quot;:&quot;&quot;,&quot;left&quot;:&quot;&quot;,&quot;isLinked&quot;:true},&quot;image_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:150,&quot;sizes&quot;:[]},&quot;image_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;image_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"uael-price-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div class=\"uael-price-list uael-price-list-left uael-pl-price-position-right\">\n\n\t\t\t\t\t\t<div class=\"uael-price-list-item\">\n\n\t\t\t\n\t\t\t<div class=\"uael-price-list-text\">\n\t\t\t\t<div class=\"uael-price-list-header\">\n\t\t\t\t\t<div class=\"uael-price-list-title\">\t\t\t\t\t<span>M\u011bs\u00ed\u010dn\u00ed poplatek za spr\u00e1vu<\/span>\n\t\t\t\t\t<\/div>\t\t\t\t\t\t<span class=\"uael-price-list-separator\"><\/span>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"uael-price-wrapper uael-pl-price-inner\">\n\t\t\t\t<span class=\"uael-price-list-price \">240 \u20ac + procento z v\u00fddaj\u016f na reklamu<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t<p class=\"uael-price-list-description\">Pokud chcete m\u011bs\u00ed\u010dn\u011b investovat do reklam Google, abyste z\u00edskali nov\u00e9 z\u00e1kazn\u00edky, uskute\u010dnili n\u00e1kupy nebo dos\u00e1hli jin\u00fdch c\u00edl\u016f. Pro provoz t\u00e9to slu\u017eby jsou nutn\u00e9 minim\u00e1ln\u011b 3 m\u011bs\u00edce.\n\nTato slu\u017eba zahrnuje m\u011bs\u00ed\u010dn\u00ed reportov\u00e1n\u00ed a strategick\u00e9 poradenstv\u00ed jednou m\u011bs\u00ed\u010dn\u011b.<\/p>\n\n\t\t\t\t\n\t\t\t\t\t\t\t<span class=\"uael-price-wrapper uael-pl-price-outer\">\n\t\t\t\t<span class=\"uael-price-list-price  uael-price-list-price \">240 \u20ac + procento z v\u00fddaj\u016f na reklamu<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"uael-price-list-item\">\n\n\t\t\t\n\t\t\t<div class=\"uael-price-list-text\">\n\t\t\t\t<div class=\"uael-price-list-header\">\n\t\t\t\t\t<div class=\"uael-price-list-title\">\t\t\t\t\t<span>Vstupn\u00ed anal\u00fdza a poplatek za nastaven\u00ed<\/span>\n\t\t\t\t\t<\/div>\t\t\t\t\t\t<span class=\"uael-price-list-separator\"><\/span>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t<span class=\"uael-price-wrapper uael-pl-price-inner\">\n\t\t\t\t<span class=\"uael-price-list-price \">\u017d\u00e1dost o cenovou nab\u00eddku<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t<p class=\"uael-price-list-description\">Mo\u017en\u00e1 budete pot\u0159ebovat nastaven\u00ed slu\u017eby Google Analytics, sledov\u00e1n\u00ed konverz\u00ed, vytvo\u0159en\u00ed a nastaven\u00ed nov\u00e9ho \u00fa\u010dtu Google Ads, pr\u016fzkum kl\u00ed\u010dov\u00fdch slov, strategick\u00e9 pl\u00e1nov\u00e1n\u00ed, tvorbu reklam atd. Je to tak\u00e9 p\u0159\u00edle\u017eitost sezn\u00e1mit se s va\u0161\u00ed firmou, abychom v\u00e1m mohli nab\u00eddku d\u00e1le zprost\u0159edkovat.<\/p>\n\n\t\t\t\t\n\t\t\t\t\t\t\t<span class=\"uael-price-wrapper uael-pl-price-outer\">\n\t\t\t\t<span class=\"uael-price-list-price  uael-price-list-price \">\u017d\u00e1dost o cenovou nab\u00eddku<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3453823 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3453823\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-19f55b4\" data-id=\"19f55b4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1145641 elementor-widget elementor-widget-heading\" data-id=\"1145641\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">N\u011bkte\u0159\u00ed z na\u0161ich klient\u016f PPC<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b82dd0 elementor-widget elementor-widget-spacer\" data-id=\"8b82dd0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f54f2cf elementor-widget elementor-widget-spacer\" data-id=\"f54f2cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44520ce elementor-widget elementor-widget-spacer\" data-id=\"44520ce\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-194b0fd elementor-widget elementor-widget-heading\" data-id=\"194b0fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Probereme, \u010deho chcete dos\u00e1hnout pomoc\u00ed PPC reklamy<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1812ba3 elementor-widget elementor-widget-wpforms\" data-id=\"1812ba3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpforms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wpforms-container \" id=\"wpforms-21185\"><form id=\"wpforms-form-21185\" class=\"wpforms-validate wpforms-form\" data-formid=\"21185\" method=\"post\" enctype=\"multipart\/form-data\" action=\"\/cs\/wp-json\/wp\/v2\/pages\/22313\" data-token=\"d984bfdae5769ab912cc7973c18c94e4\" data-token-time=\"1780541918\"><noscript class=\"wpforms-error-noscript\">Chcete-li vyplnit tento formul\u00e1\u0159, pros\u00edm povolte v prohl\u00ed\u017ee\u010di JavaScript.<\/noscript><div class=\"wpforms-field-container\"><div id=\"wpforms-21185-field_0-container\" class=\"wpforms-field wpforms-field-name\" data-field-id=\"0\"><label class=\"wpforms-field-label\" for=\"wpforms-21185-field_0\">Name <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"text\" id=\"wpforms-21185-field_0\" class=\"wpforms-field-large wpforms-field-required\" name=\"wpforms[fields][0]\" required><\/div><div id=\"wpforms-21185-field_1-container\" class=\"wpforms-field wpforms-field-email\" data-field-id=\"1\"><label class=\"wpforms-field-label\" for=\"wpforms-21185-field_1\">Email <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"email\" id=\"wpforms-21185-field_1\" class=\"wpforms-field-large wpforms-field-required\" name=\"wpforms[fields][1]\" spellcheck=\"false\" required><\/div><div id=\"wpforms-21185-field_3-container\" class=\"wpforms-field wpforms-field-text\" data-field-id=\"3\"><label class=\"wpforms-field-label\" for=\"wpforms-21185-field_3\">Subject <span class=\"wpforms-required-label\">*<\/span><\/label><input type=\"text\" id=\"wpforms-21185-field_3\" class=\"wpforms-field-large wpforms-field-required\" name=\"wpforms[fields][3]\" required><\/div><div id=\"wpforms-21185-field_2-container\" class=\"wpforms-field wpforms-field-textarea\" data-field-id=\"2\"><label class=\"wpforms-field-label\" for=\"wpforms-21185-field_2\">Comment or Message <span class=\"wpforms-required-label\">*<\/span><\/label><textarea id=\"wpforms-21185-field_2\" class=\"wpforms-field-medium wpforms-field-required\" name=\"wpforms[fields][2]\" required><\/textarea><\/div><\/div><!-- .wpforms-field-container --><div class=\"wpforms-submit-container\" ><input type=\"hidden\" name=\"wpforms[id]\" value=\"21185\"><input type=\"hidden\" name=\"page_title\" value=\"\"><input type=\"hidden\" name=\"page_url\" value=\"https:\/\/www.miroslavo.com\/cs\/wp-json\/wp\/v2\/pages\/22313\"><input type=\"hidden\" name=\"url_referer\" value=\"\"><button type=\"submit\" name=\"wpforms[submit]\" id=\"wpforms-submit-21185\" class=\"wpforms-submit\" data-alt-text=\"Sending...\" data-submit-text=\"Submit\" aria-live=\"assertive\" value=\"wpforms-submit\">Submit<\/button><\/div><input\n                    class=\"apbct_special_field apbct_email_id__wp_wpforms\"\n                    name=\"apbct__email_id__wp_wpforms\"\n                    aria-label=\"apbct__label_id__wp_wpforms\"\n                    type=\"text\" size=\"30\" maxlength=\"200\" autocomplete=\"off\"\n                    value=\"\"\n                \/><\/form><\/div>  <!-- .wpforms-container -->\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>#1 Reklamy Google Slu\u017eby v oblasti \u0159\u00edzen\u00ed pro nen\u00e1ro\u010dn\u00e9 zna\u010dky a firmy Vyu\u017eijte s\u00edlu c\u00edlen\u00e9 reklamy a posu\u0148te sv\u00e9 podnik\u00e1n\u00ed na vy\u0161\u0161\u00ed \u00farove\u0148 pomoc\u00ed Google Ads a dal\u0161\u00edch forem placen\u00e9 reklamy. Okam\u017eit\u011b oslovte sv\u00e9 ide\u00e1ln\u00ed z\u00e1kazn\u00edky ve spr\u00e1vn\u00fd \u010das a na spr\u00e1vn\u00e9m m\u00edst\u011b a sledujte, jak va\u0161e konverze prudce vzrostou. Co d\u011bl\u00e1me Spr\u00e1va reklam Google [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-22313","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.miroslavo.com\/cs\/wp-json\/wp\/v2\/pages\/22313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.miroslavo.com\/cs\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.miroslavo.com\/cs\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.miroslavo.com\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.miroslavo.com\/cs\/wp-json\/wp\/v2\/comments?post=22313"}],"version-history":[{"count":35,"href":"https:\/\/www.miroslavo.com\/cs\/wp-json\/wp\/v2\/pages\/22313\/revisions"}],"predecessor-version":[{"id":130379,"href":"https:\/\/www.miroslavo.com\/cs\/wp-json\/wp\/v2\/pages\/22313\/revisions\/130379"}],"wp:attachment":[{"href":"https:\/\/www.miroslavo.com\/cs\/wp-json\/wp\/v2\/media?parent=22313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}